The Apartment Marketing Industry’s Most Time-Tested Social and Reputation Player Debuts A New Dashboard That Emanates Both Experience and Expertise

PHILADELPHIA, PA, August 01, 2018 /24-7PressRelease/ — Respage, the leading provider of digital marketing products and services for the multifamily industry, unveiled the newest version of their company namesake dashboard on July 28.

Dubbed “Callisto” by the Respage software engineering team, the updated version of multifamily’s longest-running social and reputation dashboard comes with several new features that make apartment marketing even easier for property management companies.

Notable updates include a to-do list feature, which helps apartment marketers organize their workdays and prioritize certain tasks; an advanced filtering option, which helps apartment marketers quickly and easily find anything they need; and a simplified connection management interface, which empowers apartment marketers with a hands-on approach to emails and notifications.

In addition, users now have the ability to post to popular image sharing social media platform Instagram, further solidifying Respage’s status as the premier tool for social media and reputation management in the multifamily industry.

“This is perhaps the biggest software update we’ve released in years,” says Respage CEO Jackie Koehler. “We based many of the new features on ideas recommended to us by current users, so we know we have something that’s both useful and intuitive. And for our clients – many of whom are pressed for time on a daily basis – those things matter a lot.”

“They need a tool that organizes all of their social and reputation tasks in one central location, as well as a tool that makes it easy to act on those tasks. The Callisto release allows our users to do these things (and more) in a system that was literally designed with them in mind, in large part thanks to their own professional input.”

Koehler added that, although the main system update is currently live, other features are on their way. One such feature is a simple tagging tool that Respage hopes will improve communications among team members within the system.

“Our goal is to make apartment marketing easier,” says Koehler. “And with this update, we’ve accomplished exactly that.”

For over 16 years, Respage has partnered with multifamily companies to build more engaged communities, one experience at a time. From a trusted social media and reputation management platform, to a highly effective array of paid search and social advertising services, to cutting edge AI chatbot technology, Respage stays true to this idea and remains the leading provider of apartment marketing services to thousands of communities across the country.


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